By Calynn M. Lawrence
@fairytalefacesbycalynn
Twitter – @fairytalefaces
In the fashion industry, everything is multifaceted! With that, the concept of modeling is very diverse and has something to fit all types of people. If you are looking to pursue a career in modeling, you need to be sure to choose a focus area in which is correctly suited for you. Fortunately, this article is going to give you a break down of the three main types of modeling there are and who they are best fitted for.
Editorial
Editorial modeling is essentially the focus of print modeling for photography and advertisement. These are the types of models that you see on bill boards and in those high fashion magazines posing with the latest Guess purse. Their main focus is photo shoots. A great example of this type of model is Emmanuela de Paula. This Brazilian beauty has experience in all three areas of modeling, however, her main focus is print. Editorial modeling greatly suited for models who are more introverted and do not enjoy the direct contact with the public. This is because it allows you to model, while taking an audience out of the equation. Typically, depending on the volume and importance of the photo shoot, there will only be a professional team and the other models present at the shoots.
Commercial
Commercial modeling is the area of modeling that focuses on film and advertisement. Hence the name “commercial” modeling. It is very common for mainstream pop celebrities to branch off into this form of modeling because it is very open minded in terms of the type of people they accept. Typically, high fashion models are expected to be tall and slim, however, many commercial models are neither of the two. This area of modeling focuses more so on your camera presence and personality. Do you have the ability to really sell the product to the viewer? That is why many celebrities are included in this realm because of their very weighted influence over the audience. This form of modeling is great for models who are bold and have stand alone charm that is awesome on camera. Also, it is good for people with previous experience in acting as you are most times required to recite a script! A good example of this type of model would be Jennifer Lopez who is a poster girl for L’oreal.
Runway
Runway modeling is the branch of modeling that focuses strcitly on fashions hows for advertisement. This is great for people who are tall and thin with a real stage presence. This focuses on your ability to rock a garment and wear it with flair as you strut down that runway. A popular example of this type of model is Kendall Jenner, as the majority of her modeling endeavours are runway related. People who have experience in dance and gymnastics are often most gifted in this area because of their dominant control over the kinesthetics of their figure. Because this branch of modeling done in person, it is very beneficial to have the confidence to model what is given to you in front of a crowd. This is often looked at as the hardest branch of modeling because standards are so high and there is no opportunity for computer generated enhancement. This is real, live and up front!
There are many areas of modeling, as well as many subcategories. This is simply an over view of the main three types. Taking this information into account as well as further research on your part will benefit you greatly as you embark on your career path.
Fashion Models
Fashion models are the epitome of style and grace, embodying the latest trends and designs from top designers around the world. These models are the face of high fashion, showcasing clothing and accessories in runway shows, editorial spreads, and advertising campaigns.
Fashion models are known for their striking features and confident runway presence. They capture audiences and set the tone for each season’s hottest looks.
This area of modeling is a highly competitive field, with models competing for coveted spots in top fashion shows and campaigns. Success as a fashion model requires more than just good looks; models must also be able to convey emotion and attitude through their poses and expressions.
Fashion models often travel extensively, working in fashion capitals such as New York, Paris, and Milan.
Plus-Size Models
Plus-size models challenge traditional beauty standards and promote body positivity in the fashion industry. These models celebrate curves and diversity, representing a range of body shapes and sizes.
Plus-size models can be found on the runway, in magazines, and advertising campaigns, inspiring confidence and self-acceptance in people of all sizes. This area of modeling has seen a surge in popularity in recent years, with many brands and designers embracing inclusivity in their advertising and runway shows.
Plus-size models often work to break down stereotypes and misconceptions about beauty and body image, promoting a more inclusive and accepting view of beauty.
Fitness Models
Fitness models are dedicated to promoting health and wellness through their modeling work. These models have toned and athletic bodies, showcasing fitness apparel, equipment, and supplements in magazines, advertisements, and social media.
Fitness models inspire others to prioritize their health and fitness goals, embodying strength and vitality in their work. This area of modeling requires more than just a fit physique; models must also have a passion for health and fitness and a desire to inspire others.
Fitness models often work closely with brands and companies in the health and wellness industry, promoting products and services that align with their personal values and lifestyles.
Glamor Models
Glamor models exude sensuality and allure, often appearing in men’s magazines and adult entertainment. These models are known for their striking looks and confident poses, captivating audiences with their beauty and charisma.
Glamor modeling requires models to be comfortable with their bodies and embrace their sensuality, creating compelling and captivating images.
This area of modeling has its own set of challenges and controversies, with some critics arguing that it promotes unrealistic beauty standards. However, many glamour models see their work as empowering, allowing them to express their sexuality and confidence in a positive and empowering way.
Glamour models often work with a team of professionals, including photographers and stylists, to create images that are both visually stunning and tasteful.
Catalog Models
Catalog models are the face of e-commerce, showcasing products in print and digital catalogs. These models must be able to convey emotion and style through their poses, helping to sell products to consumers.
Catalog modeling requires attention to detail and the ability to work with photographers and stylists to create visually appealing images that showcase products in the best possible light.
It is a competitive field, with models often vying for spots in catalogs for major retailers and brands. Success as a catalog model requires more than just good looks; models must also have the ability to showcase products in a way that resonates with consumers and drives sales.
Catalog models often work with a team of professionals, including photographers, stylists, and makeup artists, to create images that showcase products in the best possible light.
Fit Models
Fit models play a crucial role in the fashion industry, working with designers and manufacturers to ensure that garments fit correctly and flatter the body. These models serve as live mannequins, trying on clothing during the design and production process to provide feedback on fit and comfort.
Fit models must maintain specific measurements and proportions, serving as a standard for sizing clothing. This area of modeling requires more than just a fit physique; models must also have an understanding of garment construction and the ability to provide constructive feedback to designers.
Fit models often work closely with design teams, providing input on fabric, fit, and styling to create fashionable and functional clothing. Fit models play a vital role in the fashion industry, helping to ensure that clothing fits well and looks great on a wide range of body types.
Parts Models
Parts models specialize in modeling specific body parts like hands, feet, or legs. These models are chosen for their unique and attractive features and often appear in advertisements for beauty products, jewelry, and accessories.
This area of modeling requires models to maintain their body parts in optimal condition, as they are often featured in close-up shots that highlight their beauty and appeal. Parts modeling is a niche field, with models often selected for their specific body parts based on their shape, size, and symmetry.
Parts models must be able to convey emotion and style through their poses, even when only a specific body part is visible. They often work with a team of professionals, including photographers and stylists, to create images that showcase their body parts in the best possible light.
8. Petite Models
Petite models represent a growing segment of the modeling industry, catering to consumers with smaller frames and shorter stature. These models work in a variety of roles, including runway, commercial, and fit modeling.
Petite modeling offers opportunities for models with a unique look to break into the industry and make a name for themselves.
It has its own set of challenges, including finding clothing and designers that cater to smaller sizes. However, petite models often find success in niche markets, including petite fashion brands and retailers.
Petite models must maintain specific measurements and proportions, serving as a standard for sizing clothing for petite consumers.
Child Models
Child modeling is a specialized field that requires adherence to strict regulations and guidelines to protect the well-being of young models. Child models can be seen in print and digital campaigns and on the runway, representing clothing and products aimed at children and families.
This area of modeling offers opportunities for young talent to gain experience in the industry while working with professional photographers and designers. It requires more than just a cute face; models must also have the ability to follow directions and work well with others.
They often work with a team of professionals, including parents, agents, and photographers, to create appealing and age-appropriate images. Child modeling can be a fun and rewarding experience for young talent, offering opportunities to build confidence and develop valuable skills.
Alternative Models
Alternative models challenge traditional beauty standards with their unique and unconventional looks. These models often have tattoos, piercings, or other distinctive features that set them apart from mainstream models.
Alternative modeling is a niche field that has gained popularity in recent years, with many brands and designers embracing the diversity and individuality that these models bring to the industry.
Alternative models often find success in niche markets, including alternative fashion brands and subcultures. These models must have a strong sense of self and the ability to confidently express their individuality through modeling work.
This area of modeling offers opportunities for models to break free from traditional beauty standards and celebrate their unique look and style.
Art Models
Art models pose for artists and art classes, serving as a source of inspiration and reference for creative works. These models must possess the ability to hold poses for extended periods and convey a range of emotions and expressions.
Art modeling requires professionalism and a willingness to collaborate with artists to create compelling and dynamic works of art. This is a unique field that requires models to be comfortable with their bodies and able to take direction from artists.
These models often work in a variety of settings, including art studios, galleries, and schools. Art modeling offers opportunities for models to be part of the creative process, helping to bring artists’ visions to life through their poses and expressions.
Conclusion
The modeling industry is vibrant and diverse, offering a wide range of opportunities for aspiring models. Understanding the different types of models and their roles is essential for anyone looking to pursue a career in this competitive industry. Whether you dream of walking the runway in Paris or appearing in a print ad for your favorite brand, there is a place for you in the modeling world.